Our Work / Natural Confectionary Co
Natural Confectionary Co
TAGS:
Number of Samples Distributed 600,000
Number of Demonstrations 30K (Faces painted) 20k+ (Massages performed)
Number of Engagements 1.8 million
Locations Visited 38 (Zoo's, Theme Parks and Shopping Centres)
Number of Activity Days 288 (1,060 staffing days)
To support the launch of The Natural Confectionary Company in the UK, MASH worked with Sledge to deliver a jungle experience appealing to both parents and children. The activity created an opportunity to communicate the ‘no nasties’ and natural ingredients message for the brand, plus increase trial of the range. The activity was a huge success with our 3 teams visiting zoo's, amusement parks, city centre's, festivals and shopping centre's across the nation.
