Russian Standard Vodka is widely recognized in its homeland as a benchmark for excellence, therefore it is little surprise that their team turned to Mash Marketing to provide fantastic hostesses for their recent, exclusive members night.

Look out for the Mash girls at the upcoming Russian Standard Vodka Originals Film Festival, in collaboration with Empire Magazine - which sees truly classic films playing in luxuriously decadent cinemas right across the country - kicking off with a VIP launch night in London on 31st August at the Everyman Cinema in Belsize Park.

Hailing from Colombia and having just recently completed her 3rd year in the field for Mash…we’d like to say a massive well done and thanks for 3 years of dedication and professionalism to Monica Botero.

Monica has completed hundreds of projects for us and never lets us down and always prepares really diligently and thoroughly for every campaign. She is currently knee-deep in her dissertation for her Masters in Marketing - and is focusing her project on Experiential Marketing.

Mashing through the years has clearly inspired her to take her experience to the next level and is hoping to land a graduate role with a top agency soon…

In the meantime, she’s still holding out for that elusive “Salsa Dance” campaign…

Well done Monica from all at Mash Towers.

‘Tyrrells have made headlines again!! After three weeks of digging, potting, planting, tractor driving and grass fluffing, we’re delighted to announce that the Tyrrells Harvest Celebration garden won a Silver Gilt medal at the Hampton Court Flower Show (in between Gold and Silver). Our teams have been sampling brand new Chips Nouveau to the thousands of visitors while explaining all the different flowers and attractions of the garden itself, including a stunning vintage tractor. What a great success!’

Partnership underlines every element of the Mash Manifesto.

We are so highly thought of because of the emphasis we put on our relationship with our field staff, affectionately known as ‘Mashers’, and the resource we dedicate to ensuring that our community feels valued, supported and motivated to deliver the very best staffing solution in the UK.

We have built this business on a respect driven manifesto based on the following principles;
> Recruit only the best promotional staff in the market.
> Recruit based on charisma and personality rather than just looks.
> Train and support all staff.
> Reward excellence.
> Do not tolerate average.
> Open, honest communication at all times.
> Remain open and objective, listening to all perspectives.
> Performance manage from brand ambassadors through to event managers.
> Be open to constructive feedback.
> Assist in career development.

Our Senior Brand Champion Christiana Dobbie recently held a 3 day Recruitment Event at the Marriot Hotel in Central Birmingham and the results and quality of new ‘Mashers’ on board has been outstanding.

Whittling down 145 applications to 55 interview slots is hard enough but then ensuring that only the very best succeed and proceed to full Mash Registration is no easy challenge. We are delighted to welcome on board 40 new Mashers in the Midlands who all successfully completed a detailed application on Moogle and were then taken through a series of role plays, interactive learning sessions, fun quizzes, Q&A sessions and of course, the ‘Mash Manifesto’.

As well as all of this, our new Mashers have had to display passion, integrity, charisma and confidence as well as many more  traits from the very first application right through interview and will now carry these key values into the field for Mash.

We deliberately don’t make it easy to get on to the Mash books as we want to ensure we add value to the process from the very first moment you engage with us via Moogle.

Look out for more interview days coming in an area near you soon and remember; “You don’t get a second chance to make a first impression”.

If you want high-energy in your promotion, then you should look no further than Agata Madurowicz. Agata joined Mash in September 2009 and since then has contributed hugely to a number of key campaigns for Mash.

When Agata says she is an ‘energetic and proactive’ employee in her personal statement on Moogle - she really means it and we - along with our many partner brands - feel the benefit of it as her performances over the last 8 months have been outstanding.

Agata happily agrees that working on the Rayban Campaign at the Isle of Wight Festival in June was a Mashing highlight to date….you only need to look at her video on the Mash Fan Page on Facebook to see how much she enjoyed that.

Those are the kinds of jobs out there for top and consistent performing Mashers so get involved and give it your all!

Look out for July’s Masher of the Month coming soon!

We have decided that it isn’t enough to reward our Masher of the Month with the ‘celebrity status’ our blog and facebook give as well as the £100 shopping vouchers…..our new promise to our TOP Monthly Mashers is that they will be our FIRST PORT OF CALL FOR EVERY JOB  in their area for a whole month. They obviously won’t always be free but we want to recognise their outstanding performance by giving them the first opportunity of work for a 1 month period.

First up to walk the Mashing walk of fame….

Rachel Walker joined Mash back in October 2007 and has gone on to deliver campaign after campaign with consummate professionalism and a wonderful smile on the face. Rachel always responds brilliantly to the huge variety of briefs thrown at her and has often accepted ‘last minute changes’ with complete flexibility and positivity.

Rachel is also one of our main ‘npower girls’ and has contributed to the ‘best team yet’ and we’re all looking forward to the remaining 4 Tests from the end of July.

It’s great to have you Mashing Rachel - Well done!

Last night npower took over a Central London pub and re-branded it the npower Arms and invited media and key decision makers to the official launch of npower’s fantastic sponsorship of The Football League.

In a hugely positive evening, Mash Marketing -as npower’s premium supplier of promotional models - were there in force to support and ensure the night went off with a bang…and not a little glamour.

Dion Dublin plus invited guests with the new npower Championship trophy along with the npower girls

Football Freestylers were on-hand to toast the launch in style.

And just a few days later, Mash girls helped launch the “Free £45 voucher to spend in any football league club shop”  offer when you sign up to npower - with Dion Dublin at Queen’s Park Rangers, Loftus Road Stadium. Exciting times for the Football League and npower.

Lords Cricket Ground in London saw the beginning of the Summer 2010 Test Cricket Series last week and not only did England win but Mash Marketing’s npower girls kicked off another great Summer with a fantastic 5 days of activity.

npower are one the UK’s largest investors in sports sponsorship. npower’s unique relationship with the England & Wales Cricket Board ensures that they obtain maximum coverage both at the live game fixtures as well with the televised Test series.

Piers Morgan says hello to our cracking team of npower girls

An integral part of this branding and implementation is the team of ‘npower girls’ that provide a strong visual presence at all the live matches. MASH are the premium supplier of brand ambassadors for all of the npower fixtures and are proud to be in our 3rd year of a fantastic partnership.

npower have also recently announced that they will be taking over from Coca-Cola and sponsoring the Football League from August 2010 until June 2013 which is fantastic news for all concerned and we can’t wait to be supporting them in this exciting new chapter.

The fantastic npower team!

Keep your eyes open for the npower girls at the cricket across the country  this Summer.

Please see the npower website for more details.

Mike Gatting has a tough day at the office...

We’re very proud to announce the opening of MASH Australia with our very first job working with iris Experience and SONY for a SONY 3D launch at the famous Sydney Opera House. Headed up by our Sydney MD and Co Founder, Neil Burton, the agency has been set up to deliver the same added value, promotional staffing offering as is currently being delivered in the UK to our partners.

Here are some photos from our first activity! If you would like to get in touch with Neil in Sydney about potential opportunities or staffing, please drop hi an e-mail on neilb@mashmarketing.co.uk or call him on +61404864861.

As part of our social responsibility commitment, MASH Marketing has committed to providing a $50.00 donation to a third world entrepreneur, each and every time that we win a new promotional staffing activity with one of our partners. Our goal this year is to provide $15,000 in funding.

To join our lending team, or to learn more, please visit http://www.kiva.org/community/teams/view?team_id=9787

Here are three entrepreneurs we have just provided loans to courtesy of on going work with iris Experience;

1) Buzaniro Women’s Group, Uganda

There is a fascinating story behind determined Musinguzi Alfred (leader of group) who was not afraid of diversity when he ventured into the business world ten years ago. This hardworking, married father of four children began his produce shop, dealing in general food crops like beans, maize flour, groundnuts (peanuts), peas and many other items in Kibaya, Kihihi.

Through acquiring loans from micro-finance institutions, Alfred was able to start up this side business alongside his agriculture to help him bring more income into the family. With this loan Alfred will be able to purchase more stock and be able to improve his earnings as he looks forward to live a self-sustaining life.

2) Kun Soklim, Cambodia

Kun Soklim, 29, sells CDs, VCDs and refill gas from home, making US$5 each day in Kandal province. She is married and has two young children living at home to support. Her husband, Bou Soklim, is on the private staff of a local company. He makes approximately US$8 every day.

Kun would like a loan of US$1,000 to set up a grocery store so that her income will increase daily.

3) Azeem Mohammed Irfan’s Group, Pakistan

Azeem, a resident of Lahore, famous for its historical places and its Punjabi foods, is the wife of Muhammad irfan and owns a small house of two rooms in which she has been living with her family for over 30 years.

A very caring lady, Azeem manages her domestic chores and takes care of her family very efficiently. Her husband operates a DVD selling business. He sells the veritable DVD and movie tapes. His variety in items helps him to approach more customers in his shop. He is very active in his work. He writes the demands of his customers in a notepad and arranges them on an urgent basis, which gives a nice impression to its customers. He has been doing this work for over 10 years.

Azeem is applying for a loan from Asasah to invest the capital in her husband’s business so he can purchase more DVDs and movie tapes and complete the order of his customers.